Lead the way
in Retail

With WUA’s proven customer experience analytics and benchmarking platform you can respond directly to the customer perspective to create the digital customer experience they want. Target areas that optimize conversion, and put your company on the path to continuous improvement.

Who delivers the best Customer Experience?

Know exactly what motivates your customer

Get the inside scoop on their needs when the customer decides to buy a new television, headphones or shop for online groceries – and why they choose a competitor instead of you. Get in-depth and qualitative research about consumer needs and the triggers that lead to a buying decision.


Get ahead of your competitors

Serve your customers better than the competition can. WUA empowers you with clear insights and priorities, keeping your teams aligned and on track to outsmart the competition at every step. Use our clear KPIs and focus resources on only the priorities with the greatest impact.


Stop making blind assumptions

Your tailored dashboard will give you an edge you never had before. Know exactly what your customer wants – and why. Retain your customers with a digital customer experience that measurably fulfills their needs. Make sure they can always find the product or service they’re looking for – easily.


Don't just take it from us.


"Very comprehensive research, well summarized and presented in an understandable way that highlights the most important lessons."

Eva Rekers Samsung

Experience the platform yourself.