Lead the way in Energy

Stay one step ahead of the competition with continuous strategic insights and increase your market share in the energy industry.


Know exactly what motivates your customer

Get the inside scoop on their needs when the customer decides to take out an energy contract or buy solar panels – and why they choose a competitor instead of you. Get in-depth and qualitative research about consumer needs and the triggers that lead to a buying decision.


Get ahead of your competitors

Serve your customers better than the competition can. WUA empowers you with clear insights and priorities, keeping your teams aligned and on track to outsmart the competition at every step. Use our clear KPIs and focus resources on only the priorities with the greatest impact.


Stop making blind assumptions

Your tailored dashboard will give you an edge you never had before. Know exactly what your customer wants – and why. Retain your customers with a digital customer experience that measurably fulfills their needs. Make sure they can always find the energy product or service they’re looking for – easily.


Don't just take it from us.


"The WUA research is used at many levels in our marketing team. We use the research results to give a new direction to the look & feel of our campaigns. The research recommendations are also used for new a / b test ideas, in our online always-on campaigns and in our website optimizations."

Didy Bos Senior Online Marketeer at Greenchoice

Experience the platform yourself.