private lease

Win a bigger share of the Private Lease market

The Private Lease market is a competitive market, and winning is hard. Know exactly what your competition is doing better – and beat them at it to grow your share.

Who leads the private lease market?

Hundreds of voices. One clear message.

Your WUA research team tasks 400+ consumers with a realistic task. Which websites do they find? Do they choose you or your competitor – and, more importantly – why?

Each step of your customer’s journey is cataloged, measured, and converted into insights and metrics presented in your Digital Experience Dashboard.

Quantitative data and Qualitative feedback give you a detailed vision of how the customer experiences your website.

You get the same granular insights about your competitors, too, so you can see what they’re doing (and how well it works for them).

setup-2400

Win the battle for the customer

Your ranking is much more than a list. It shows how you are losing out to the competition, and how close they are to overtaking you. With detailed feedback and clear answers, you know why – and what to do to stay at the top.

boxers-win

Build your strengths, eliminate your weaknesses.

Use clear indicators to precisely target improvements with the most strategic importance. Our predictive modeling tools will help you see where the greatest impacts can be made. Understand which actions are needed to improve your Sales Score and CX Score, and know that you’re spending resources wisely.

WUA-DASHBOARD-PRIORITIES

Go beyond analytics. Way beyond.

You already know your conversion rate – and all the rest. Now you can understand the story behind customer behavior with detailed qualitative feedback.

Zoom-in to the single-customer level – and find out what works, what doesn’t, and why they choose a competitor over you.

WUA-DASHBOARD-QUALITATIVE

Most recent

measurement Private Lease

ANWB is the winner of this measurement with a market share of a whopping 32%, JustLease an LeasePlan follow with a share of 12% and 11% respectively.

Previous results

measurement Private Lease

Where do Dutch consumers prefer to go when in search of a private lease car, and which website do they ultimately choose?

ANWB-office

measurement Private Lease

ANWB is the winner of this measurement with a market share of a whopping 32%, Athlon and JustLease follow with a share of 16% and 9% respectively.

Grow faster than the market

  • Gain a profound understanding of the key investments driving significant growth in your online sales.
  • Attain a comprehensive overview of the dynamic digital landscape, enabling early detection of potential threats.
  • Assess customer conversion rates with precision and measure your performance against competitors effectively.
Get in touch
Digital Experience Platform - Your window to continuous improvement